In-vehicle connected services: the moving computer
A McKinsey study on trendsetting car buyers shows that 40{09c3c849cf64d23af04bfef51e68a1f749678453f0f72e4bb3c75fcb14e04d49} of respondents are willing to change car brands for better connectivity features. It is becoming evident that the ability to remain connected is no longer a luxury for most consumers: it is an expectation, and one that now applies when